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The contest «»Miss tourism Madagascar"officially launched the 25 June last at the hotel the Fred in Antaninandro-Antananarivo. It will seek to enhance the Malagasy wife and the Madagascar destination's natural and cultural wealth, but also to combat the ravages of sex tourism. This first edition is sponsored by Roland Ratsiraka, former Minister of tourism. The winner of the contest will represent the big island at major national and international tourist events.

Prevent the risk of sex tourism

The first link between the Malagasy wife and tourism in Madagascar is perceived internationally as being sexual tourism and the disempowering situation for women in the big island advocating their own culture and their values. Shocking but unfortunately real affirmation, the big island is one of the destinations headlights of sex tourism in Africa. Tourists on the part of local people's hospitality is warm and cordial. Tourism is a factor of vital support to the economy including coastal areas.

Elect a "head well made in a well-made body."

In order to avoid a possible devaluation of Malagasy women by the scourge of sex tourism, a Miss as the Ambassador for tourism Madagascar will seek to break the prejudices and stereotypes. The most beautiful and the most intelligent young women of the big island, aged 18 to 25 years will be able to compete and, as a first step, access the casting. Registrations that are performed directly on the Facebook page of Miss tourism Madagascar, will be closed the 31 July. The winner, selected from among young women from the 22 regions, will be known during the evening of the 19 October. Throughout the contest training and tests of general culture are scheduled. These training sessions will be for goals to elect a true Ambassador to promote Madagascar both by its physical appearance as its inner qualities.

Prestigious sponsors for this event

Aware of the opportunity that represents the promotion of tourism, actors of the private sector as Telma Madagascar did not hesitate to answer requests for sponsorship of the event. Of other sponsors we agreed to funding such as CT Motors, The Renala to gold sand (Hotel in Morondava), Vitafoam Madagascar... «The concept of the event is ideal for promoting tourism in Madagascar. We need at this time in view of the decline of the current tourist market. Nothing better than the most beautiful flowers to draw the eye, the notoriety of the Madagascar destination won't be as identified"supports Roland Ratsiraka.

International showcase of tourism in Madagascar

It should be noted that at the side of the Malagasy biodiversity, main tourist asset of the country, the population is also one of the major assets. A Miss as the Ambassador for tourism Madagascar will be the ideal "international showcase" to highlight the cultural attractions of the country far away from those who, Unfortunately, are too often "in the the spotlight" because of the misery prevailing in the big island.

Coco Lodge Majunga, Hôtel★★★, Gourmet restaurant, Tour operator, Rental of 4 × 4 with driver guide and event organizer (conferences, seminars, workshops, lunches/dinners with themes, wedding, anniversary, boy-girl stag). Coco Lodge TO also organizes these circuits and many others such as the caves of Anjohibe, Park National Ankarafantsika, Sacred Lake, Katsepy lighthouse, …