Malagasy cinema

In Madagascar, film production has been growing for several years. Director Raymond Rajaonarivelo is one of the pioneers of Malagasy cinema. Since entering the world of filmmaking in the 1990s 70-80, he is the witness and one of the main actors in the evolution of the seventh art in the Big Island.

History of Malagasy cinema

The history of Malagasy cinema is not new. She started more than 80 years.

En 1936, “the Cinematographic Consortium” is created in Madagascar, cinema distribution company which, not only bought movies, projection equipment, adhesive strips, lamps, but also trained technicians for the maintenance of this equipment.

Raymond Rajaonarivelo explained in his report on 2424.mg that at the time, making cinema was difficult because it required financing. For him, this problem remains constant and current.

Also, to make cinema, training is needed. This allows young directors to create films at the level of festivals here and elsewhere..

However, film production on the Big Island has been growing for several years. Indeed, en 2023, Luck Razanajaona was selected at the Marrakech festival and received a grant of 31 000€. Lova Nantenaina was also awarded at the 27^th edition of Œillades.

Malagasy people and cinema

Consumption of “gasy” films by Malagasy people has been considerable since the crazy success of the Malok’ila Saga. Indeed, this has led to many changes in the way of seeing Malagasy films among young people. Among these changes, we can count the reopening of several cinemas in the country which previously were closed due to wear and tear or just for lack of profit. The opening of a new cinema hall in the capital which is the PLAZA Ampebolha.

Also, the consumption of gasy films is measured by the number of DVD sellers throughout the country.

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