Project TSARA II by Hotel★★★ Restaurant Coco Lodge Majunga.
A production of scale for the Tsara II project
High demands are expressed in the international market, for the TSARA label products, following its great success in the Copasso d'Oro 2016. The project proponents have decided to attack, in the first place to small markets with rates high, as the Switzerland.
More than 300 furniture and 500 bags will be exported to the Switzerland, by the beneficiary craftsmen of the NY project. After a great success on creating prototypes, the project will start the production of scale for exports. A first container is being sent, According to Lorence Ansermet, representative of UNIDO (United Nations Industrial Development Organization), at a convention yesterday signing ceremony, with the Norwegian Embassy ; the Ministry of employment, of Technical Education and Vocational Training ; the Ministry of Higher Education and Scientific Research ; as well as the Ministry of Culture, promoting craftsmanship and safeguarding heritage. “The Tsara collection received the honorable mention of the highest international design distinction, the Compasso D'Oro 2016, through the designer, Giulio Vinaccia. A new collection will be developed soon, Thanks to the work of more than 350 women and artisans, as part of the Tsara II project », said the UNIDO representative. Indeed, with the triumph of the collection 2016 which will be produced in large numbers, Tsara project designers already concoct the collection 2017 which should also impress the international importers, According to the proponents of the project.
Sustainability.
Aid made by project Tsara craftsmen and women include training and technical support. For the continuity of the innovations successful, an agreement was signed yesterday, with funding from 10,5 million Norwegian kroner, more than 4 billion Ariary, for this project in favor of women in the South-East and the creative industry. “We launched a Masters in Design training program, in partnership with the ISCAM. The school leavers of this training will have the opportunity to work with the project, because our goal is to maintain the acquis. The goal is to sell”, said Janne Knutrud, Adviser and head of office within the Royal Embassy of Norway in Madagascar. It should be noted that an assessment is made on the players who want to operate within the NY project.
And after the information provided, the actors in this project fail to meet all the requests expressed in the international market, reason why, they chose the smaller markets to begin to produce in large quantities, while maintaining the quality that made the reputation of the Stara label.
by Hôtel★★★ Restaurant gourmand Coco Lodge Majunga.
