Madagascar à Top Résa by Hôtel★★★ Restaurant Coco Lodge Majunga
Madagascar à Top Résa by Hôtel★★★ Restaurant gourmand Coco Lodge Majunga
Madagascar has always participated annually at the tradeshow "Top Resa" even when it was still in Deauville. When editing 2016 which takes place from Tuesday to the exhibition, Porte de Versailles in Paris, the presence is even more visible than before. « We have doubled the size of the stand to present the Madagascar destination. Which is that there is a new dynamism to boost tourism of the island. At the same time, this will allow to have more visibility on the Madagascar destination », has explained Joël Randriamandranto, the PCA of the National Office of tourism of Madagascar, at the official opening of this international event.
Promotion projects. And apart from the direct participation in this show, « many events are organized in parallel to make known to tour operators and issuing European travel agents who resell the Madagascar destination. We have identified expectations and blockages of these professionals, preventing them from bringing tourists into the big island while discussing solutions y related. There is also some tourism professionals who plan to carry out projects for the promotion of the big island. One thing is certain, many players operating in the tourism industry are still very interested by the Madagascar destination », has he raised. There are among others, french travel agents who have requested more information about the country in order to offer them to their customers considering a new application received this year.
Safe destination. Another Tour operator "The road travel" also shows that there is now a revival of the Madagascar destination. « Between 2012 and 2013, There was a big boom because we were able to send more than 100 tourists per year to the big island. En 2014, There has not been due to a bad image on the country. But now, We found a new dynamism as many tourists are interested especially in authenticity and diversity and the richness in biodiversity of Madagascar. It is a safe destination and you can travel twice in the year. More than a third of tourists we have sent return », has explained NolevenneTelleirLiebard, Product Manager in Madagascar in the Agency "Road trips".
More than 300 guests.Note that the french Tourism Minister, Matthias Fekl visited Madagascar stand before yesterday at the official opening of the Salon Top Resa. The ONTM took thirteen operators malagasy working in the tourism sector to participate actively in order to meet the professionals of the sector. Air Madagascar and Madagasikara Airways companies are also present. « This time, the National Office of tourism was able to strengthen the promotion of the Madagascar destination through a strong collaboration with the Ministry of tourism and the support of the World Bank through the Pole integrated growth phase II. Our goal is to reassure these tourism stakeholders to sell the destination », has mentioned Joël Randriamandranto. In fact, Apart from the participation to the Salon Top Resa itself, an evening 'Madagascar Promotion Tour' is organized by the Ministry of tourism in order to present the great innovations on the big island to tourism professionals and the malagasy diaspora. More than 300 guests are expected to attend.
Large investments. On the other hand, the Minister of tourism, Roland Ratsiraka announced that the history of Madagascar will now change. Indeed, « near 4 billion USD will be invested in road infrastructure, Airport and port through a partnership between Madagascar and donors such as the World Bank, the European Union, the AfDB and the BADEA. At the same time, there will be a great investment with a value of 600 million Euros will be allocated in the sector energy to build hydro-electric dams. The restructuring of the national airline company Air Madagascar with the support of the World Bank is not outdone. Three years, major infrastructure in Madagascar will be improved. Which will allow to attract foreign tourists to visit the sights of great fame », He concluded.
by Hôtel★★★ Restaurant Coco Lodge Majunga
